ABSTRACT
There has been a meaningful contribution by researchers on this subject; public Relations. So this project developed after a series of consultation and research. In order to put to rest the about is the mind of many as to whether public relation is necessary in an industry or organization, I strongly believe that the industry is the means through which public relation is mostly propagated. More so, the industry as a corporate body has an image to protect thus the need for an effective public relation unit in an industry.
I have my case study as construction industry in Enugu state.
The structure of the material is family simple. I have five chapters in this project. Chapter one deals with the introductory aspect of the research work, chapter two deals with the review of literature, which explains the functions and importance of public relation unit in an industry. Chapter three is all about the research methodology, chapter four is the analysis and interpretation of data while chapter five deals with the conclusion and recommendations for further study.
TABLE OF CONTENT
TITLE PAGEII
APPROVAL PAGEIII
DEDICATIONIV
ACKNOWLEDGEMENTV
ABSTRACTVII
TABLE OF CONTENTIX
CHAPTER ONE
1.0INTRODUCTION1
1.1BACKGROUND OF STUDY1
1.2STATEMENT OF RESEARCH PROBLEM3
1.3OBJECTIVE OF STUDY4
1.4SIGNIFICANCE OF STUDY5
1.5RESEARCH QUESTIONS6
1.6FORMULATION OF HYPOTHESIS7
1.7CONCEPTUAL AND OPERATIONAL DEFINITIONS8
1.8ASSUMPTIONS9
1.9LIMITATIONS OF STUDY9
CHAPTER TWO
2.0REVIEW OF RELATED LITERATURE;11
2.1SOURCES OF LITERATURE REVIEW11
2.2THE REVIEW11
2.3SUMMARY OF LITERATURE REVIEW.12
CHAPTER THREE
3.0RESEARCH METHODOLOGY22
3.1RESEARCH METHOD24
3.2RESEARCH DESIGN25
3.3RESEARCH SAMPLE25
3.4DATA COLLECTION AND ANALYSIS26
3.5EXPECTED RESULT26
CHAPTER FOUR
4.0ANALYSIS OF DATA/INTERPRETATION;28
4.1INTERPRETATION OF DATA28
4.2CONFIRMATION OF HYPOTHESIS31
CHAPTER FIVE
5.0SUMMARY OF FINDINGS AND RECOMMENDATIONS FOR FURTHER STUDY;32
5.1SUMMARY OF FINDINGS32
5.2CONCLUSION.33
5.3RECOMMENDATIONS.35
BIBLIOGRAPHY36
APPENDIX/QUESTIONNAIRE38